feedback - News - The Coastal Star2024-03-29T11:49:46Zhttps://thecoastalstar.com/profiles/blogs/feed/tag/feedbackEditor’s Note: Thanks for the input on plastic sleeves for papershttps://thecoastalstar.com/profiles/blogs/editor-s-note-thanks-for-the-input-on-plastic-sleeves-for-papers2019-10-30T18:14:50.000Z2019-10-30T18:14:50.000ZThe Coastal Starhttps://thecoastalstar.com/members/TheCoastalStar<div><p><span style="font-size:18pt;"><strong>T</strong></span>hank you, loyal readers. <br />Once again your passion for our newspaper is inspirational. We always learn a lot from your feedback and this month exceeded expectations.<br /> One thing many of you wanted to stress is that the plastic sleeve on our driveway-delivered newspaper is not wasted. It’s used for storing household items and for picking up dog poo. It’s good to know the plastic wrapper isn’t really single-use!<br /> Some of you said you don’t mind taking the plastic delivery sleeves to the recycling bins at Publix. Thank you.<br /> One reader suggested we run a contest with local universities and business incubators for innovative solutions. Good idea.<br /> We were gently warned by another concerned reader that we are putting ourselves into an unenviable — even hypocritical — position by continuing to print on dead trees and tossing them into driveways. Can’t argue.<br /> That’s why we’re exploring options to better provide local community news that won’t turn into a soggy mass of wood pulp on a rainy day. <br /> Our business partners tell us they like the advertising display they get in our print product (we think it looks great!) and are willing to pay a premium for delivery into every household in our coastal area. It’s a business model that has worked for them (and for us) the past 11 years. Still, we don’t want to become complacent.<br /> One model we see other newspaper companies embracing is underwriting. We’ve done the research and feel it might work for The Coastal Star as we explore switching hand-delivered home delivery to the U.S. Postal Service.<br /> We’re still open to other business suggestions — keep them coming — but are hoping to move forward with offering underwriting opportunities before the end of the year.<br /> So, if you know individuals, businesses or nonprofits that would like to reach our barrier island readers with a message of environmental awareness and concern, please ask them to contact us. Together we can find solutions.</p>
<p>Email us at sales@thecoastalstar.com</p>
<p><em>Mary Kate Leming, Editor</em></p></div>