Delray Beach: Marketing agencies

7960535856?profile=originalCommunity Redevelopment Agency
Executive director’s salary: $136,200
Assistant director’s salary: $112,500
Employees: 10 full-time, two part-time employees work on the GreenMarket; two open part-time positions
Board: Seven-member board from the community and appointed to varying terms
Revenue: $25.7 million
Revenue sources: 50 percent property taxes, 33.5 percent carried over from the last financial year, 15 percent from land sales, remainder from miscellaneous sources
Percent of revenue spent on payroll: 4.1 percent
Property within boundary: 1,900 acres or 20 percent of the city, northern boundary is Gulfstream Boulevard south to Southwest 10th Street, western is Interstate 95 east to the Atlantic Ocean.  The CRA owns at least 165 properties, including the iPic site (1.5 acres), the Fairfield Inn site (1.2 acres being leased by the hotel), the Uptown Delray project site (6.5 acres), the Arts Warehouse (0.5 acre) and several multifamily units and vacant single-family lots located throughout the district.  The iPic and Uptown Delray sites are under contract and will be sold once the projects receive building permits. The vacant housing lots are typically transferred to nonprofit agencies for new affordable housing.
Highlights: iPic upscale theater complex to open next year; Fairfield Inn to open soon; increased Clean and Safe program budget by nearly 30 percent; GreenMarket opened with the most vendors ever; artistic entry feature for Pineapple Grove; co-sponsor tennis tournament with the city; co-sponsor Federal Highway corridor improvements with the city; downtown marketing and promotion through the Delray Beach Marketing Cooperative; assisting in parking management program for the downtown.

7960535692?profile=originalDelray Beach Marketing Cooperative
Executive director’s salary: $72,000
Assistant director’s salary: $54,000
Employees: Four full-time
Board: Five-member board of the Delray Beach assistant city manager, two members from the Delray Beach CRA, two from the Greater Delray Beach Chamber of Commerce
Revenue: $689,280
Revenue sources: 68.3 percent comes from the city, its CRA and the chamber. The CRA is the biggest contributor at $326,980. Another 16 percent comes from sponsorships, 5 percent from the sale of First Night buttons, 2.7 percent from donations to the December events, 1 percent from booth sales and the rest from a variety of sources, including Santa photos and Santa breakfast.
Percent of revenue spent on payroll: 40.3 percent
Area served: The city of Delray Beach and its suburbs
Highlights: Started Artober event at On The Ave held in Pineapple Grove; celebrated Back to Cool on West Atlantic Avenue in August; teamed with Rand McNally to create a mobile tourism app; finalist in the Providencia Award from Discover The Palm Beaches tourism group, winner will be announced this month; First Night event sold out for the first time; built the 100-foot tall Christmas tree and held a tree-lighting ceremony.

7960536098?profile=originalDowntown Development Authority
Executive director’s salary: $97,603
Associate director’s salary: $61,800
Employees: Two full-time, one part-time
Board: Seven-member board, of which four must be taxpayers in the district. Business people apply to the city, which reviews applications for completeness. The DDA also receives the applications and makes recommendations to the city.  One city commissioner on a rotating basis nominates a prospective board member, who must receive the majority vote to join the DDA board.
Revenue: $676,032, does not include sponsorships
Revenue source: $1 in taxes per $1,000 in taxable property in the DDA area
Percent of revenue spent on payroll: 33.2 percent
Area served: 340 acres in the downtown core, west boundary is I-95 to the Atlantic Ocean, covers 409 businesses.
Highlights: Maintains online database of Atlantic Avenue restaurants and retailers that includes hours open, credit cards taken and location;  participates in nighttime management and parking in the area; markets merchants on specific days, such as Small Business Day and Mother’s Day; promotes merchants on the its website; starting program that allows small businesses to get high-quality video. 

All figures from 2014/15 budgets
Sources: Boca Raton Community Redevelopment Agency, Boynton Beach Community Redevelopment Agency, Delray Beach Community Redevelopment Agency, Delray Beach Marketing Cooperative, Downtown Development Authority

E-mail me when people leave their comments –

You need to be a member of The Coastal Star to add comments!

Join The Coastal Star

Activity Feed

The Coastal Star posted a blog post
Tuesday
The Coastal Star posted an event
Jul 8
Mary Kate Leming posted a discussion in HIGHLAND BEACH
Jul 3
The Coastal Star posted a blog post
Jul 3
Mary Kate Leming posted a discussion in ACROSS THE BRIDGE
Jul 3
Mary Kate Leming posted a discussion in DELRAY BEACH
Jul 3
Mary Kate Leming posted a discussion in BEACH WATCH
Jul 3
Mary Kate Leming posted a blog post
Jul 3
The Coastal Star posted a blog post
Jul 3
The Coastal Star posted a blog post
Jul 3
Mary Kate Leming posted a discussion
Jul 3
Mary Kate Leming posted a discussion in BOCA RATON
Jul 3
Mary Kate Leming posted a discussion in DELRAY BEACH
Jul 3
Mary Kate Leming posted a discussion in BOCA RATON
Jul 3
Mary Kate Leming posted a discussion in DELRAY BEACH
Jul 3
The Coastal Star posted a blog post
Jul 3
Mary Kate Leming posted a discussion in DELRAY BEACH
Jul 3
Mary Kate Leming posted a discussion in GULF STREAM
Jul 3
Mary Kate Leming posted a discussion
Jul 3
The Coastal Star posted a blog post
Jul 3
More…